A little story, stitched or drawn into something you’ll keep
Wear your story · made personal

The little things you love, made wearable.

Turn a favorite photo, a tiny doodle, your pet, or your initials into a piece that feels like yours. Choose playful artwork or keepsake embroidery on tees, sweatshirts, totes and pouches.

Drawn and stitched for everyday wear · Sample designs shown · Indicative prices in INR
Cream crewneck with a small embroidered couple portraitA memory, in thread
Two ways to make it yours

Choose the feeling, then choose the finish.

For pouches and bags, every design can be a playful doodle or tactile embroidery.

01 · playful + personal

Doodle it.

Bright little illustrations, names and hand-drawn details made for the things you carry every day.

See doodle styles →
✳
02 · made to keep

Stitch it.

Raised threadwork turns a portrait, initial or tiny flower into a keepsake you can feel.

See embroidery styles →
AI-generated embroidered botanical sprig concept
A few favorites to start with

Made personal, already imagined.

Explore all pieces ↗
Cream couple portrait crewneckCouples · Embroidery
Heavyweight fleece

Our little story crewneck

A favorite photo, turned into a tiny stitched portrait.

From ₹4,850Customize
Sample cotton teePet people · Embroidery
Cotton jersey tee

Best friend, close to heart

A tiny stitched portrait of your favorite face.

From ₹2,850Customize
Sample cotton pouchCelebrations · Two finishes
Everyday essentials pouch

A little party pouch

Pick a confetti doodle or stitched party motif.

From ₹1,850Customize
Sample cotton toteInitials · Two finishes
Natural canvas tote

Your initial, with a little vine

Add a letter, a leaf, and a finish that feels like you.

From ₹2,350Customize
Made for everyday keepsakes

Comfortable cotton. Thoughtful details.

Our collection is designed around soft cotton jersey for tees and sweatshirts, plus sturdy cotton canvas for totes and pouches. We want each blank to feel comfortable in use and hold its shape through regular wear.

Material descriptions are prototype targets. Final fibre content, fabric weight, care instructions and quality checks will be confirmed against each supplier’s specifications before products are offered.

Soft feelEveryday durabilityCarefully finished
Simple from first idea to final piece

How it works

See the full process ↗
01

Choose your blank

Pick a tee, sweatshirt, bag or pouch.

02

Choose your style

Drawn doodles, raised embroidery, or your own photo.

03

Make it yours

Add names, initials and thoughtful little details.

04

Preview the story

Place your design on the front or back, then save it.

A blank canvas, a little meaning

Start with something you love.

Browse a sample collection or jump straight into the live design studio.

Start your design ↗